Which of the Following Statements Is True of Consumer Comprehension

More targeted promotion is needed during the sales decline stage of the product life cycle. Expert QA Done 925.

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Which of the following statements is true.

. Reviews from peers retailers and competitors. Selling in the market maturity stage. Brain dominance refers to the phenomenon of hempisheric ____.

More targeted promotion is needed during the sales decline stage of the product life cycle. Reminding becomes important in the market introduction stage. B The study of consumer behavior includes factors that influence purchase decisions and product use.

It is based only on a consumers cognitive aspects. The process of comprehension is influenced very little by internal factors within the consumer. Consumer comprehension primarily includes cognitive elements.

Identify a true statement about the consumer behavior process. _____ refers to the extent to which a message is internally consistent and fits surrounding information. Which of the following is true of consumer comprehension.

Which of the following statements is true of consumer markets. O Consumer products producers should rely almost completely on personal selling in the market maturity stage. BAs real consumer income increases the demand for a product increases.

Consumer behavior is a dynamic process. The extent to which one continues processing a message even after heshe develops an initial understanding in the comprehension stage is known as ____. Consumer comprehension rarely goes beyond the explicit content of the marketing message.

The value of a brand to its current owner is called brand equity. This problem has been solved. An advertisement causes a consumer to research a number of products or services.

A consumers external factors. True False Q 5. A consumer is unlikely to drop a number of items from the potential purchase set.

Webers Law states that as the intensity of an initial stimulus decreases a consumers ability to detect differences between two levels of the stimulus decreases. Consumer comprehension rarely goes beyond the explicit content of the marketing message. View Chpater 4 quizdocx from MKTG 315 at Virginia Commonwealth University.

Comprehension includes both cognitive and affective elements. A Less-intelligent consumers tend to comprehend messages more accurately than intelligent consumers as they put in more effort in the comprehension process. It rarely goes beyond the.

B Left brain-dominant consumers tend to be visual processors often favoring images over verbal communication. D Peoples value systems do not affect their consumer behavior. The suppliers in consumer markets customize their products to suit the needs of consumers.

Regarding promotion blends which of the following statements is TRUE. In consumer markets purchasing is often executed through intermediaries. It is not influenced by internal factors within a consumer.

Which of the following statements is true of the consumer decision journey. C Consumers product and service preferences are constant and do not change over time. AAs the availability of close substitutes increases the demand for a product increases.

QUESTION 26 Which of the following statements is TRUE. Consumers comprehension of marketing messages does not always occur in the way they are intended to. MKTG 315 Chapter 4 MIndtap Quiz 1.

Finance questions and answers. Consumers do not make decisions about where to consume various products. Which of the following statements is FALSE regarding comprehension.

Brand equity is likely to be higher if retailers are eager to stock the brand. A promotional message will be comprehended as intended if it succeeds in gaining attention. Comprehension is not influenced by external factors within the consumers environment.

Reminding becomes important in the market introduction stage. It affects decisions about managing debt. Culture does not influence consumers acquisition disposition or usage behavior.

Which of the following statements is true of consumer comprehension. _____ refers to the amount of knowledge that a source is perceived to have about a subject. Comprehension applies to consumer learning but not to consumers attitudes.

It does not always occur in the way it is intended. Consumer products producers should rely almost completely on personal. Which of the following statements about the factors that influence demand is true.

In consumer markets sales are finalized after multiple sales calls. Consumer demand for a specific brand at a profitable price helps build brand equity. Which of the following statements is true of consumer comprehension.

The comprehension process that consumers engage in involves both thoughts and feelings. Consumer comprehension process is not influenced by internal factors within the consumer. Which of the following statements is true of consumer comprehension.

Labibs ability to recall an old radio jingle without any effort or intent is. A Consumer behavior cannot be learned.

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